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Robert Half recruitment
Robert Half recruitment
Internal Hiring Campaign for Recruitment Consultants
Internal Hiring Campaign for Recruitment Consultants
Background
Robert Half recently launched an internal hiring site in Australia increase their employer brand profile and recruit a number of new Robert Half Recruitment Consultants.
Objective
To promote the site with the aim of recruiting over 50 new recruitment consultants.
Hiring Strategy
The hiring strategy is based on 6 pillars. Work life balance, culture, compensation & benefits, rewards & recognition, career development and community.
Channels
LinkedIn, Facebook & Twitter
Results
Uplift of impressions & Engagement! pre-campaign period vs campaign period:
- Impressions uplift = 18%
- Engagement uplift = 34%
- Leads Via FB/ Instagram = 147 applications
Concept One - Glass Half Full or Half Empty
Concept One - Glass Half Full or Half Empty
Concept Two - Before and After
Concept Two - Before and After
Concept Three - Real People at Robert Half
Concept Three - Real People at Robert Half
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